First, realize that “success” is relative. It means different things to different people. But it almost always means you are building, creating, and working towards something that will make your life and the lives of others better.

Many people, even while working towards success, view it as optional. Some people “make it”, some people just don’t…and “boy it would sure be nice if the actions I’m taking right now make me successful”.

Want a psychological (and eventually palpable) advantage over other people?

View success as a duty. Put it in the same category mentally as your responsibility to pay your bills, take care of your children, or put a roof over your head.

Because if you aren’t successful, not only do you miss out, but more importantly, whoever else your success has the potential to impact will also miss out.

It’s hard to wrap your mind around because we don’t have a way to measure the ripple effect of our actions.

But your success isn’t just about you. In fact, it’s only barely about you.

Your success is about others, and if you don’t succeed, you are letting everyone else down.

Everything around you including the screen you are looking at exists because someone worked hard to create, build, and make something of themselves.

Imagine how pissed you would be if your iPhone ceased to exist, or your car didn’t have Bluetooth capability, or if there wasn’t such a thing as frozen pizza, or there weren’t any super fit people to follow on Instagram.

Success isn’t optional for you, it’s obligatory.

You have a responsibility to the rest of the world to become the best version of yourself and to max out your capabilities and contributions to society.

So next time you want to hit that snooze button (like I did this morning), or say “I’ll do that tomorrow”…remember that you quite literally have hundreds, maybe thousands, maybe millions of people who will never experience your unique impact.